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The balance magazine/
Articles

Why Alternative Financing Can Be Better for Small Businesses

Why Alternative Financing Can Be Better for Small Businesses
September 24, 2024

In today's fast-paced business environment, small business owners are constantly looking for ways to grow, scale, and meet their operational demands. Traditional bank loans might come to mind first, but they aren't always the best fit, especially for those who need quick access to capital or find the application process too cumbersome. This is where alternative financing steps in—and for many businesses, it can be a better option.

What is Alternative Financing?

Alternative financing refers to non-bank loans, including those offered by private lenders, online lending platforms, and peer-to-peer lenders. These lenders offer small business owners access to funds with a simplified application process, faster approval times, and flexible repayment options. They tend to be less restrictive than traditional banks, making financing more accessible.

Speed of Access to Funds

Traditional banks are notorious for long approval times. For a business owner who needs to seize an opportunity—whether to stock up for a busy season, open a new location, or address a sudden need—waiting weeks for approval is not an option. Alternative lenders, such as Driven Financial, provide quick decisions and can often approve loans within days.

Flexibility and Simplicity

Alternative financing tends to be more flexible. Business owners often find that traditional loans come with strict requirements, including collateral, a spotless credit history, or restrictive loan covenants. These barriers can prevent many small businesses from securing the capital they need.

Advice from one of our tenured sales experts, Jason Segal, highlights how Driven's loans work on a simple, straightforward basis, without hidden fees or cumbersome processes. By logging in and connecting the correct bank account, the client can view an offer almost immediately. This simplicity contrasts with the complexity of bank loans, where weeks of paperwork and scrutiny can bog down the process.

A helpful analogy that Jason uses compares traditional lending to walking into a store and trying to judge all prices without seeing the products available, whereas alternative lending allows business owners the flexibility to evaluate their needs and make informed decisions.

Profit-Based Decision Making

A key factor that makes alternative financing attractive is its potential to directly impact business growth. Even if interest rates are different than those offered by traditional banks, business owners must evaluate the loan’s potential return on investment.

When it comes to weighing the value of this investment, Jason’s advice focuses on how businesses can leverage capital quickly and profitably. For example, a business that borrows funds and turns inventory multiple times can see a significant return on investment, with the cost of borrowing far outweighed by the profit generated. Alternative financing allows businesses to seize opportunities quickly, provided the math adds up.

Accessibility for Growing Businesses

Not all small businesses qualify for traditional bank loans, especially if they are new or have inconsistent cash flows. Alternative lenders often look beyond just credit scores and revenue history. They use a holistic approach, taking into account current cash flow, revenue projections, and even the business owner’s experience.

A relationship-based approach allows businesses with specialized needs or seasonal cycles to receive funding tailored to their industry. In contrast, traditional banks might be more rigid in their lending criteria, turning away businesses that could actually thrive with a little extra capital.

Innovative Technology for Modern Businesses

One of the significant advantages of alternative lending is its reliance on technology to make financing faster, simpler, and more accessible. Driven Financial, like many other alternative lenders, uses an online platform where business owners can connect their bank accounts and receive real-time offers based on their cash flow and financial health. This integration of technology reduces the administrative burden on business owners and offers transparency in loan terms.

The Bottom Line

While traditional bank loans may offer lower interest rates, they are often slower and more difficult to obtain. For small business owners who need quick access to capital, flexible terms, and the ability to use funds to grow and turn profits, alternative financing can be a far better option.

Jason Segal’s expert advice demonstrates how alternative lenders can address cost concerns by focusing on the practical application of business loans. By understanding your business’s cash flow, profit margins, and growth potential, alternative financing helps you make informed, profitable decisions. This modern, streamlined approach can be the key to unlocking the next phase of your small business’s success.

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